FIFA World Cup 2022: Google has new features for football fans in Search, YouTube and more

FIFA World Cup 2022: Google has new features for football fans in Search, YouTube and more


The biggest football extravaganza — FIFA World Cup 2022 — is set to begin in less than 10 days. Keeping that in mind, Google has introduced a slew of new features across its apps and services. Here are a few of them:
Search gets football fever
Users can simply search “World Cup” and follow their favourite teams. Simply click on the bell in the top-right-hand corner to opt-in to receive notifications about various squads. “We know the best fans care deeply about the details like who is dominating the passing game. Now, when you look up a match you will be able to view in-depth stats, win probabilities and key events timelines,” said Google in a blog post.
Furthermore, on Search when users look up players, they will be able to rate players based on how they think they’ll perform and see how that rating stands up against the others. Google will also introduce the feature of competing with fans in a multiplayer online game. “People from around the world will work together to help their team score the most amount of goals to win. Once a real-life match is set, pick your team and work with other fans to score the most virtual goals before the match ends,” Google explained in the blog post.
A new label for businesses on Search will launch ahead of the games and help users find places to watch World Cup matches. Soon you can simply search for “Where to watch the world cup near me” within Search to find a nearby venue of your choice. “Business owners should review their local rules about showing sporting events to the public before applying the new label,” Google said in the blog post.

New features on YouTube

World Cup fans can catch up on and rewatch the most exciting moments of every game on YouTube via FIFA and official broadcast channels. Starting November 20, YouTube TV subscribers can watch live the FIFA World Cup 2022 in some countries with gameday features such as key plays to catch up on real-time highlights, stats, scores and standings.


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